{"id":3887,"date":"2018-05-29T09:51:00","date_gmt":"2018-05-29T07:51:00","guid":{"rendered":"https:\/\/mgi-fr.com\/?p=3887"},"modified":"2025-08-28T15:54:14","modified_gmt":"2025-08-28T13:54:14","slug":"2018-05-cewe","status":"publish","type":"post","link":"https:\/\/mgi-fr.com\/en\/communications-2\/2018-05-cewe\/","title":{"rendered":"Cewe acquires a 2nd JET varnish 3D Evo"},"content":{"rendered":"<style>.kb-row-layout-id3887_6cd1f7-8b > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3887_6cd1f7-8b > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3887_6cd1f7-8b > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3887_6cd1f7-8b > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3887_6cd1f7-8b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id3887_6cd1f7-8b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3887_6cd1f7-8b alignwide wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3887_67952f-f0 > .kt-inside-inner-col,.kadence-column3887_67952f-f0 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3887_67952f-f0 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3887_67952f-f0 > .kt-inside-inner-col{flex-direction:column;}.kadence-column3887_67952f-f0 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3887_67952f-f0 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3887_67952f-f0{position:relative;}@media all and (max-width: 1024px){.kadence-column3887_67952f-f0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3887_67952f-f0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3887_67952f-f0 inner-column-1\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id3887_bb3bc6-18 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id3887_bb3bc6-18 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id3887_bb3bc6-18 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:25px;padding-right:20px;padding-bottom:50px;padding-left:20px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id3887_bb3bc6-18 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id3887_bb3bc6-18 > .kt-row-column-wrap{padding-right:15px;padding-left:15px;grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id3887_bb3bc6-18 > .kt-row-column-wrap{padding-right:5px;padding-left:5px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id3887_bb3bc6-18 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col,.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col{flex-direction:column;}.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column3887_7ae0bd-4a{position:relative;}@media all and (max-width: 1024px){.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column3887_7ae0bd-4a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column3887_7ae0bd-4a inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading3887_7febf0-37, .wp-block-kadence-advancedheading.kt-adv-heading3887_7febf0-37[data-kb-block=\"kb-adv-heading3887_7febf0-37\"]{padding-bottom:2%;text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3887_7febf0-37 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3887_7febf0-37[data-kb-block=\"kb-adv-heading3887_7febf0-37\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3887_7febf0-37 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3887_7febf0-37[data-kb-block=\"kb-adv-heading3887_7febf0-37\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading3887_7febf0-37 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3887_7febf0-37\">Cewe acquiert une 2<sup>e<\/sup> JET varnish 3D Evo<\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3887_ecad19-ad, .wp-block-kadence-advancedheading.kt-adv-heading3887_ecad19-ad[data-kb-block=\"kb-adv-heading3887_ecad19-ad\"]{margin-bottom:5%;text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3887_ecad19-ad mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3887_ecad19-ad[data-kb-block=\"kb-adv-heading3887_ecad19-ad\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3887_ecad19-ad img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3887_ecad19-ad[data-kb-block=\"kb-adv-heading3887_ecad19-ad\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h5 class=\"kt-adv-heading3887_ecad19-ad wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3887_ecad19-ad\">L&rsquo;Allemand CEWE, leader europ\u00e9en du livre photo, commande sa seconde JETvarnish 3D Evo \u00e0 MGI!<\/h5>\n\n\n\n<p class=\"justify\">En octobre 2017, Cewe d\u00e9cidait d&rsquo;enrichir ses livres photos de vernis UV et de dorure \u00e0 chaud, en \u00e9quipant son site d&rsquo;Eschbach (Sud de l&rsquo;Allemagne) d&rsquo;une presse d&rsquo;ennoblissement num\u00e9rique MGI digital technology JETvarnish 3D Evo. S\u00e9duit par la totale int\u00e9gration de cette presse dans son flux de production, qui a rendu possible l&rsquo;ennoblissement de millions de livres photos par an, l&rsquo;industriel Allemand vient de doter son usine d&rsquo;Oldenburg (Nord de l&rsquo;Allemagne) d&rsquo;une seconde JETvarnish 3D Evo. Un investissement destin\u00e9 \u00e0 asseoir son d\u00e9veloppement strat\u00e9gique dans l&rsquo;ennoblissement des livres photo.<\/p>\n\n\n\n<p class=\"justify\">Cr\u00e9\u00e9 en 1961 \u00e0 Oldenburg, dans le Nord de l\u2019Allemagne, Cewe a innov\u00e9 d\u00e8s sa cr\u00e9ation en se positionnant sur le march\u00e9 naissant du tirage de photographies en couleur.<\/p>\n\n\n\n<p class=\"justify\">Cette strat\u00e9gie d\u2019innovation, renforc\u00e9e par un d\u00e9veloppement international constant, s\u2019est par la suite poursuivie avec l\u2019impression sur objets d\u00e8s 1980, la mise en place d\u2019une politique de recyclage des d\u00e9chets en 1985, le lancement en 1997 en premi\u00e8re mondiale, de la premi\u00e8re borne photo en magasin, et le lancement du livre photo d\u00e8s 2005 !<\/p>\n\n\n\n<p class=\"justify\">Cewe est devenue une marque de r\u00e9f\u00e9rence en Allemagne, \u00e0 l\u2019instar du constructeur automobile BMW, avant de f\u00eater un an plus tard son 50 millioni\u00e8me livre photo, renfor\u00e7ant son leadership incontest\u00e9 sur le march\u00e9, la soci\u00e9t\u00e9 employant d\u00e9sormais pr\u00e8s de 3500 collaborateurs dans 11 pays\u2026 Cewe, une strat\u00e9gie de diff\u00e9renciation bas\u00e9e sur le vernis UV et la dorure \u00e0 chaud Leader du livre photo sur internet, Cewe s\u2019est toujours diff\u00e9renci\u00e9 par la simplicit\u00e9 d\u2019utilisation de son logiciel en ligne et par un tr\u00e8s haut niveau de qualit\u00e9.<\/p>\n\n\n\n<p class=\"justify\">Ce niveau de qualit\u00e9 qui distingue les livres photo Cewe, n\u2019\u00e9tait cependant pas suffisant pour renforcer le leadership de l\u2019entreprise allemande, et cr\u00e9er une v\u00e9ritable rupture sur le march\u00e9, comme l\u2019indique Michael B\u00fchl, directeur technique du site d\u2019Eschbach (Freiburg im Breisgau) : \u00ab\u00a0Conforter notre place de N\u00b01 europ\u00e9en du livre photo exigeait de notre part d\u2019innover une nouvelle fois. Le groupe de travail en charge de ce dossier est arriv\u00e9 \u00e0 la conclusion qu\u2019il nous fallait enrichir nos livres d\u2019effets suppl\u00e9mentaires et que le vernis UV et la dorure \u00e0 chaud constituaient des \u00e9l\u00e9ments de diff\u00e9renciation uniques sur le march\u00e9. R\u00e9alisant des millions de livres tous diff\u00e9rents les uns des autres dans des d\u00e9lais particuli\u00e8rement courts, au meilleur rapport qualit\u00e9-prix, nous avons compris que les solutions traditionnelles ne pouvaient pas s\u2019appliquer.\u00a0\u00bb<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3887_cc6a81-45, .wp-block-kadence-advancedheading.kt-adv-heading3887_cc6a81-45[data-kb-block=\"kb-adv-heading3887_cc6a81-45\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3887_cc6a81-45 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3887_cc6a81-45[data-kb-block=\"kb-adv-heading3887_cc6a81-45\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3887_cc6a81-45 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3887_cc6a81-45[data-kb-block=\"kb-adv-heading3887_cc6a81-45\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h6 class=\"kt-adv-heading3887_cc6a81-45 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3887_cc6a81-45\">L\u2019ennoblissement num\u00e9rique, une r\u00e9ponse aux attentes du march\u00e9<\/h6>\n\n\n<style>.kb-image3887_eae502-17.kb-image-is-ratio-size, .kb-image3887_eae502-17 .kb-image-is-ratio-size{max-width:400px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image3887_eae502-17.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image3887_eae502-17 .kb-image-is-ratio-size{align-self:unset;}.kb-image3887_eae502-17 figure{max-width:400px;}.kb-image3887_eae502-17 .image-is-svg, .kb-image3887_eae502-17 .image-is-svg img{width:100%;}.kb-image3887_eae502-17 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image3887_eae502-17\"><figure class=\"alignleft size-medium_large\"><a href=\"https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD.jpg\" class=\"kb-advanced-image-link\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"265\" src=\"https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD-768x265.jpg\" alt=\"\" class=\"kb-img wp-image-1264\" srcset=\"https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD-768x265.jpg 768w, https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD-400x138.jpg 400w, https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD-1024x354.jpg 1024w, https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD-1536x531.jpg 1536w, https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD-18x6.jpg 18w, https:\/\/mgi-fr.com\/wp-content\/uploads\/2021\/12\/MGI-Equipment-JETvarnish3D-Evo-LD.jpg 1950w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/figure><\/div>\n\n\n\n<p class=\"justify\">Apr\u00e8s avoir \u00e9tudi\u00e9 les diff\u00e9rentes solutions disponibles sur le march\u00e9, le choix de Cewe s\u2019est rapidement port\u00e9 sur la technologie JETvarnish du constructeur fran\u00e7ais MGI.<\/p>\n\n\n\n<p class=\"justify\">\u00ab\u00a0Notre cahier des charges s\u2019articulait autour de 4 points incontournables\u00a0\u00bb d\u00e9taille Michael B\u00fchl \u00ab\u00a0Tout d\u2019abord pouvoir s\u2019appuyer sur une solution industrielle, v\u00e9ritablement op\u00e9rationnelle, qui ait fait ses preuves, tant dans la d\u00e9pose du vernis UV que dans celle de la dorure. Ensuite, que cette ligne industrielle permet de passer l\u00b4int\u00e9gralit\u00e9 de nos produits \/ formats et s\u2019int\u00e9grerait dans notre flux de production, afin de ne pas perdre en productivit\u00e9, tout en proposant un haut niveau de qualit\u00e9 du vernis et de la dorure. Enfin, que l\u2019industriel retenu dispose d\u2019un SAV efficace et d\u2019un d\u00e9partement R&amp;D \u00e0 l\u2019\u00e9coute de nos besoins, au vu de l\u2019enjeu strat\u00e9gique que repr\u00e9sentait cet investissement pour Cewe. Dans tous ces domaines, MGI a r\u00e9pondu \u00e0 nos attentes, ce qui nous a naturellement conduits \u00e0 nous \u00e9quiper de la JETvarnish 3D Evo.\u00a0\u00bb<\/p>\n\n\n\n<p class=\"justify\">Victor Abergel, Vice-Pr\u00e9sident de MGI ne cache pas sa satisfaction : \u00ab\u00a0D\u00e8s les premiers contacts avec Cewe, l\u2019enjeu strat\u00e9gique que repr\u00e9sentait le passage \u00e0 l\u2019ennoblissement num\u00e9rique du leader du livre photo par internet a constitu\u00e9 une formidable motivation pour les \u00e9quipes de MGI. L\u2019int\u00e9gration de la JETvarnish 3D Evo dans le flux de production du site de Freiburg d\u00e9montre tout l\u2019int\u00e9r\u00eat de nos solutions de gestion de donn\u00e9es variables. Cette int\u00e9gration permet automatiquement, au travers d\u2019un code barre imprim\u00e9 sur les feuilles \u00e0 ennoblir, de param\u00e9trer \u00e0 la vol\u00e9e, les op\u00e9rations d\u2019ennoblissement \u00e0 r\u00e9aliser, qu\u2019il s\u2019agisse de vernis ou de foil, allant jusqu\u2019\u00e0 piloter l\u2019\u00e9paisseur du vernis \u00e0 d\u00e9poser, et la temp\u00e9rature du four ! Ce pilotage en temps r\u00e9el de la JETvarnish 3D Evo, par le biais de donn\u00e9es variables, garantit un tr\u00e8s haut niveau de productivit\u00e9, au meilleur standard de qualit\u00e9.\u00a0\u00bb<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading3887_c110a4-7b, .wp-block-kadence-advancedheading.kt-adv-heading3887_c110a4-7b[data-kb-block=\"kb-adv-heading3887_c110a4-7b\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading3887_c110a4-7b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading3887_c110a4-7b[data-kb-block=\"kb-adv-heading3887_c110a4-7b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading3887_c110a4-7b img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading3887_c110a4-7b[data-kb-block=\"kb-adv-heading3887_c110a4-7b\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h6 class=\"kt-adv-heading3887_c110a4-7b wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading3887_c110a4-7b\">Une mise en \u0153uvre extr\u00eamement simple au quotidien<\/h6>\n\n\n\n<p class=\"justify\">Install\u00e9e en octobre 2017, la JETvarnish 3D Evo de MGI s\u2019est imm\u00e9diatement int\u00e9gr\u00e9e dans le processus de production du site d\u2019Eschbach, dont elle a constitu\u00e9 l\u2019un des \u00e9quipements phares, s\u00e9duisant les op\u00e9rateurs par sa simplicit\u00e9 d\u2019utilisation, comme l\u2019explique Michael B\u00fchl :<\/p>\n\n\n\n<p class=\"justify\">\u00ab\u00a0Le d\u00e9marrage de la JETvarnish 3D Evo s\u2019est d\u00e9roul\u00e9 d\u2019une fa\u00e7on tr\u00e8s fluide et nos op\u00e9rateurs se sont tr\u00e8s rapidement empar\u00e9s de cette nouvelle presse, tr\u00e8s simple \u00e0 conduire et \u00e0 entretenir, qui ne n\u00e9cessite par exemple qu\u2019un seul et m\u00eame vernis, tant pour le vernis UV que pour l\u2019accroche du foil. Son int\u00e9gration dans notre flux de production s\u2019est montr\u00e9 d\u2019une grande efficacit\u00e9 et nous a permis de nous diff\u00e9rencier sur le march\u00e9 du livre photo. Le bilan que l\u2019on peut dresser de notre passage \u00e0 l\u2019ennoblissement num\u00e9rique est tr\u00e8s positif et nous nous a incit\u00e9 \u00e0 imaginer de nouveaux d\u00e9veloppements, notamment sur Oldenburg.\u00a0\u00bb<\/p>\n\n\n\n<p class=\"justify\">Cette perspective ravit Victor Abergel : \u00ab\u00a0Nous sommes tr\u00e8s fiers chez MGI de contribuer, au quotidien, au travers de nos technologies, au succ\u00e8s de Cewe. Ce succ\u00e8s d\u00e9montre l\u2019importance strat\u00e9gique de la finition dans les industries graphiques. Il conforte la pertinence de nos solutions sur des march\u00e9s aussi divers que l\u2019imprimerie commerciale, le packaging, l\u2019\u00e9dition et le web to print.\u00a0\u00bb<\/p>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Cewe acquires a 2nd JET varnish 3D Evo.<\/p>","protected":false},"author":1,"featured_media":4782,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"left","_kad_post_sidebar_id":"sidebar-secondary","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[11],"tags":[20,10,46,19],"class_list":["post-3887","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communiques","tag-imprimes-photos","tag-jetvarnish-3d-evo","tag-nos-clients","tag-web-to-print"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cewe acquiert une 2e JET varnish 3D Evo -<\/title>\n<meta name=\"robots\" content=\"index, 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